Built on research and experimentation.
Making the world
more accessible.
We research, experiment, and build businesses to make useful tools, technology, knowledge, and resources more affordable and available to people around the world.
Potential is everywhere.
Access should be, too.
Cost and location should not decide who gets to benefit from useful ideas. Our ambition is to widen that opportunity—in the United States and internationally, especially where people are currently underserved.
Research the barrier.
Find out who lacks access, what stands in the way, and what would make a meaningful difference.
02 / TESTTry a useful idea.
Test a focused question. Record what is learned, what remains uncertain, and when to stop.
03 / BUILDDevelop lasting value.
Build companies that can develop and deliver useful products and services over time.
These activities inform one another. Research need not become a company, and an experiment can end with a useful lesson.
Share what can be reusedFour fields.
One shared purpose.
We focus where access to useful knowledge, products, technology, and public services can change a person’s options.
Each field presents different barriers. Our starting point is the same: understand who is excluded, test a practical way forward, and build around the conditions of real life.
OUR DIRECTION These are the areas we intend to explore. The work begins with a question, and earns its way forward through evidence.
Healthcare / OUR DIRECTION
Care begins with
understanding.
Useful health information should be within reach, wherever someone starts.
01 Why this field
Healthcare touches the most personal parts of life, yet the route to useful information can be difficult to navigate. Language, unfamiliar terminology, cost, and connectivity can stand between a person and an informed next step. We are interested in that distance: the gap between knowledge that exists and knowledge someone can actually use.
02 How we plan to contribute
We plan to begin with the information around care: how it is explained, translated, delivered, and kept current. With qualified review as a prerequisite, we would test clear language and formats that work on modest devices and unreliable connections. Our ambition is to reduce the effort of finding trustworthy information, with accuracy, local context, and human support built into the work.
QUESTIONS TO PURSUE
- Clear language across languages and formats
- Low-bandwidth information with visible sources
- Practical routes to an appropriate next step
More people able to understand useful health information and find their next step.
Explore the question, the evidence, and our proposed approach.
EXPLORE HEALTHCARE
Consumer Goods / OUR DIRECTION
Better everyday.
Within reach.
Better products need an economic case that works for the household.
01 Why this field
A product can be designed for repair and still be too expensive to keep. Parts pricing, labour, reliability, and days without a working appliance all affect its value. We want to understand when paying more upfront produces a better deal—and when a product needs a different price or service model to make that possible.
02 How we plan to contribute
Our proposed starting point is a dated study of complete repair offers in one product category. We would compare costs, service availability, and turnaround, then test the conclusions against credible reliability ranges. The opportunity is to develop products and service networks together, with an affordable route from a broken item back to useful service.
QUESTIONS TO PURSUE
- When a repairability premium pays off
- Parts pricing, repair success, and downtime
- Service models that reduce upfront barriers
Everyday products that give more people useful value for the money they spend.
Explore the question, the evidence, and our proposed approach.
EXPLORE CONSUMER GOODS
Technology / OUR DIRECTION
Intelligence,
made available.
Cheaper intelligence creates an opportunity. Who benefits depends on what surrounds it.
01 Why this field
Access to the same AI model can produce very different results. An organisation with organised data, a workable process, and experienced reviewers may gain more than someone who can barely get started. We want to understand which conditions widen useful capability, and whether the gains reach workers, customers, or mainly the firms supplying the tools.
02 How we plan to contribute
We plan to compare practical interventions around the same model: lower access costs, prepared workflows, and support for checking and correcting results. The work would measure completed tasks, full effort, and who drops out. Those findings could guide tools and services that help more people benefit without requiring the resources of a large organisation.
QUESTIONS TO PURSUE
- The full cost of an accepted result
- Workflow support versus access subsidies
- Who receives the productivity gains
More people able to use meaningful technological capabilities within their actual resources.
Explore the question, the evidence, and our proposed approach.
EXPLORE TECHNOLOGY
Government / OUR DIRECTION
Institutions that
open doors.
Saving time at one desk should improve the service people receive.
01 Why this field
A faster draft does not necessarily shorten a service queue. Evidence review, missing records, repeat work, and changing demand can absorb the gain. We want to understand when AI improves a complete public-service journey, including the effort required from the applicant and the cases that remain unresolved.
02 How we plan to contribute
We propose starting with one service: mapping its capacity, tracing where cases wait, and testing assistance against historical or synthetic records. A later evaluation would measure correctly resolved cases, corrections, and the longest waits. The aim is to identify changes that improve dependable service capacity while keeping decisions accountable and open to challenge.
QUESTIONS TO PURSUE
- Bottlenecks and the true completion rate
- Rework, applicant effort, and unresolved cases
- Evidence that staff-time savings improve services
Public services that resolve more cases correctly, with less avoidable effort for the people using them.
Explore the question, the evidence, and our proposed approach.
EXPLORE GOVERNMENTDifferent fields.
A wider world of possibility.
These fields overlap because people’s lives do. A useful technology can support care. Clearer public information can reduce wasted time. Better everyday products can stretch a limited budget.
We want to work across those connections, pursuing changes that are practical enough to use and meaningful enough to matter.